Blogging

Articles courtesy of Steven Smith

Blogging - All The Information You Need On Blogging

Advertising In Rss Feeds: Are We Risking Disaster?


Blogging

Advertising in RSS feeds is something that Google is considering offering to its Adwords and Adsense customers. RSS stands for Really Simply Syndication and is a really easy way for a webmaster to share their news and information stories to the world wide web.

Up until recently, RSS feeds had very few options for making money with them directly. Of course having at least one RSS feed on your website content will certainly build the relationship you have with your website visitors which will result in more sales for your company, making direct money from syndicating your RSS feed wasn't possible until recently.

Is Putting Advertising in RSS Feeds a good idea?

There is risk to placing advertising in an RSS feed. Your visitors are being bombarded by spam in their email boxes on a daily basis. Everywhere you go online you run into advertising in many different forms. Is it really a good idea to put Advertising in an RSS feed?

I think it is and here's why. The internet is the greatest source of information that any of us have access to. Much of this information is free. The problem is, it takes real effort not to mention knowledge to get that information online in a useful form. People and organizations that are good at doing this deserve to be compensated. If advertising in all forms was somehow able to be banned today on the internet, tomorrow, the amount of quality information available for free online would drop dramatically. In order to try to earn a living, most content providers would immediately have to seek some form of compensation online.

A right way to add advertising and a wrong way

Even though I'm in favor of seeing advertising in RSS feeds, I think that there has to be great moderation in the approach you use. If too many items in the RSS feed are advertising, a user will simply unsubscribe themselves from your feed. You would also have to be concerned about webmasters who pick up your feed. If you don't provide enough quality content in your RSS feeds, you'll find it very difficult to get anyone to syndicate the RSS feed.

I would suggest that you keep your advertising to less than 20% of your feed. That would mean that in an RSS feed with 10 items in it, you have no more than 2 items that are advertising. I can see this number though getting dictated by the likes of Google and other advertising agencies.

The advertising must add value to your visitor

The advertising will need to look like a news story in order to be successful. If it is simply tagged as advertising, the click through rate will most likely be horrible. At the same time though, the link will need to be truly useful for someone looking for information on that particular topic. If you have a feed on maintaining a vibrant garden and the advertisers' link is about being computer parts, this would very much turn off visitors and webmasters alike. Companies like Google though have become pretty good at targeting their advertisers to the context of the page or content so I don't see this as a big problem when using these services.

Should you add advertising to your RSS feeds? Yes, but be cautious about it. RSS feeds are truly useful to your overall marketing goals even if you abstain from putting any advertising in them.

Joe Duchesne is the webmaster for ScreamerFeeds.com. ScreamerFeeds is dedicated to educating people about the benefits of RSS feeds along with their potential uses. Reprint freely as long as you keep the live keyword rich link in this resource box.







Car Insurance Rates   |   Dental Insurance   |   Health Insurance   |   Home Owner Insurance   |   Life Insurance Quote



| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 |











For Wordpress Users Version 1.5 New Feature ?pages?
After many requests from wordpress users, the latest version of wordpress has a build in option to create static pages. You can use static pages for an about page, contact page, a links page, etc. This Use Blogging To Manage Your Entire Web Sites Content
Blogging is a term that means different things to different people. To some people it means keeping an online journal. To others blogging is about creating a community of peop...(related: Blogging)


Internet Communication
Email, Instant Messaging, Blogs, RSS, Forums and Listservs: What's Next?How do we keep Internet communication simple? Let's start by taking a look at the different methods used to com...(related: Blogging)


Shorten Your Blogging-rss Learning And Submission Curve
A blog is a frequent, online publication of comments, web links, and news. It is an online Enzine of sorts. People maintained blogs long befo...(related: Blogging)


Rss & How To Use It (part 1)

Have you ever read an article, intended to explain RSS in simple terms that, begins well, but soon descends into confusing jargon or information overload?

If so, t...(related: Blogging)

Blogging Tutorial
Let's start at the beginning. What is a 'Blog' and why would you care?Plain and simple. A blog (short for web-log), is nothing more than an electronic journal or a diary to enter your thoughts or ideas by using web-based programs.However, a blog can be so much more than just plain opinion columns or diary entries. It can quickly become a valuable news source in which bloggers (people who blog) link to a number of other news sources and other blogging sites.Bloggers are the *construction workers* of the Internet. They literally build "Internet highways" that lead readers from one website (or one blog) to the next, offering an extensi...(related: Blogging)




Google




How Using Rss Will Attract And Maintain Visitors
There are nowhere near the amount of webmasters using RSS that there should be. There is more exposure about RSS than there has ever been but take up of RSS still seems to be slow. I think the main reason for this is the lack of understanding of how to implement an RSS feed..I have been blogging at http://blogtonomy.com/...(related: Blogging)

16 Ways To Drive Traffic To Your Blog
You've got your blog set up and you've started posting pithy, useful information that your niche market would benefit from and enjoy. Days go by, you keep publishing, but no one comments and your traffic stats are barely registering. What do you do?Like any website you own, you must do some blog promotion to start driving traffic to your site. Here are 16 steps, in no particular order of importance, that you can start doing now to get traffic moving to your blog.1. Set up a Bloglet subscription form on your blog and invite everyone in your network to subscribe: family, friends, colleagues, clients, associates.Http://www.bloglet.com2. Set up a feed on MyYahoo.com so your site gets regularly spidered by the Yahoo search engine (see tutorial on http://www.biztipsblog.com)http://www.my.yahoo.co...(related: Blogging)

Blog And Ping: The Basics!
The buzz words on the internet at the moment are Blogging and Pinging and according to the internet guru's we should all be looking at these as the must have system to be attracting visitors to our site and consequentially making revenue.At first glance you may be forgiven for thinking that this is a new comedic duo just bursting on the enter...(related: Blogging)

site-map - Copyright © 2006 | Contact Webmaster | All Rights Reserved. | Blogging